Ahead of the 2022 season, KidsPort Academy has launched a complete rebrand, including a change of name to Dazzle FC Academy, which steers it away from its kids-only focused origins and more firmly into the world of youth football.

Founded in 2009 by Bukola Alabi, the academy has been active in the charity and football academy scene in Lagos, finding great talents from across Nigeria. It recently made headlines when it was announced that businessman and investor Gossy Ukanwoke had bought a minority stake in the business, making him co-owner of the club.

The rebrand was led by Madrid-based agency Ethereal Studios, which has been working on the project in the past year, including consulting with stakeholders and key ambassadors for the club.